Sales and marketing are very similar and in most occasions they are interrelated to each other as both mechanisms propels from each other. Marketing leads to good sales and better sales ensure better marketing mechanism. If sales are not implemented properly then there won't be enough resources to run a successful marketing campaign. This could eventually hinder the sales itself which clearly indicates how these resources are interrelated to each other. There are many similarities between sales and marketing plans and seeing the similarities one could easily understand how close these two business planning strategies are related to each other.
